The Mini-MBA for the Emerging Professional will introduce basic business principles of the design profession. To succeed in today’s marketplace, emerging professionals must have a strong business foundation to survive and thrive. This seminar will empower the emerging professional by offering insights into how a firm is created, managed and is sustained as well as what role they can play in their firm’s success. Professional Practice is a very broad topic but a very necessary pursuit for emerging professionals in today’s evolving marketplace.

Lecturer

A Registered Architect with over 30 years of experience, Jim Kimball, AIA is a proven leader in the professional services industry. He possesses extensive management experience, managing an office for a national A/E firm taking it from a $2 million loss to a $1.4 million profit in three years. As the Director of Marketing for another national A/E firm, he developed a specialization in branding, marketing, and business development. Jim is currently a co-founder of Phase Zero Design, Inc.

Jim is also an Adjunct Faculty member of the Boston Architectural College where he teaches Professional Practice Management.

Session 2 Topic: SALES + MARKETING

• Marketing and Business Development
• Loyalty in Business
• Social Media and Networking
• Proposals